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Blog Post Mentions

Starting a collaboration with organizations and brands that you have naturally featured or linked to in your content.

Vlad Orlov avatar
Written by Vlad Orlov
Updated over a week ago

Intro

Mentioning other people in your own blog posts can be a good way to spark up a mutually beneficial relationship and earn some quality backlinks along the way.

First, you’re going to need to write a blog post, and mention someone else’s content in it. Then you will be reaching out to those people and telling them that you’ve included them in the post.

You can prompt them to share the post on their socials or give you a link in return, but you don’t really have to. It would be beneficial to them anyway, because any traffic to your page with their link in it translates into a portion of indirect traffic for them.

This strategy works very well because people are much more likely to return the favor to you if you have already given them something in return (in this case, a backlink).

Discovery

  1. Mention someone else’s content in your article. We would advise you to include 5-10 external links in each of your blog posts so you have at least half a dozen link building opportunities every time you publish something.

    prospect article mention

  2. Organize your external links into a spreadsheet with two columns: Referring Page URL and Referring Page Title.

    sheet with referring page url and title columns

  3. Save your sheet as a .CSV.

  4. To import the .CSV file into Respona, click on the import button on the right side of the search bar.

  5. Click “Upload .CSV” and select your file.

  6. Because of the way we named the columns in the sheet, file fields will be automatically assigned to corresponding variables in Respona.

  7. Click “Continue” and then “Finish”.

Template

Unpersonalized

Subject: Mentioned {organization} in my blog post

Hey {first_name},

Last week I wrote an article on [topic].

As you see in this guide, I was very impressed with [some personalization] and linked back to your [website/blog/study].

If you enjoyed the guide, feel free to share it with your subscribers or link back to it on your blog.

Either way, keep up the awesome work!

Best,

[Signature]

Personalized

Subject: Mentioned Visme in my blog post

Hey John,

Last week I wrote an article on email outreach.

As you see in this guide, I was very impressed with your remote communication report and linked back to your study.

If you enjoyed the guide, feel free to share it with your subscribers or link back to it on your blog.

Either way, keep up the awesome work!

Best,

Vlad Orlov

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