In addition to using pre-existing variables for simplified personalization inside Respona, you can also create your own ones.

Note: custom variables can only be used with .CSV files.

The process is very simple:

  1. In your .CSV file, have a field with the information you want to be included in the variable (for example, phone number).

  2. Create (or open an existing) campaign.

  3. In Step 1, click on the Import button.

  4. Click Upload .CSV file and select your file.

  5. At the Map Attributes stage, select the field that you wish to create a custom variable for.

  6. Click on the Respona fields drop-down, and select Add custom field.

  7. Name your custom field and Save.

    Your custom variable will be included in the variable selection menu during the sequence building step.

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